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MeasureBrand brings method to media madness. We sort your campaign data, sharpen your briefs, and turn insights into actions that actually improve performance.
33% of marketing budgets might be wasted due to ineffective briefs and communication issues between marketers and agencies.
Source: Flood & Partners.
53% of marketing decisions are 'data-led', the rest are just gut-feels in disguise leading to media wastage.
Source: Gartner
35% of marketing teams say they can handle fast-paced digital campaigning work, sighting a lack of training or knowledge about agile approaches as their biggest adoption barrier.
Source: AgileSherpas
80% of marketers think they're good at writing briefs, but only 10% of agencies agree. Marketers and agencies are not on the same page.
Source: Flood & Partners.
The MeasureBrand platform brings your marketing data together, showing exactly which campaigns are worth their salt and which ones aren't pulling their weight.
Marketing leaders use it to make creative work harder, stop wasting budget, and prove to the finance team that marketing actually delivers results.
- AI powered brief writing
- Live performance alerts
- Know what drives results
- Find winning patterns
- Pre-cleaned marketing data
- Omnichannel data visibility
- Live DecisionBoards
- Connected data sources
Turn complex marketing data into clear actions.
Our AI engine analyses your historical data to show exactly where to improve creative impact, audience targeting, and media effectiveness.
Create winning briefs in minutes.
Built off our measurement framework and marketing effectiveness principles, our AI analyses your best-performing campaigns to generate data-backed briefs that align creative, media, and business goals.
Never lose track of campaign data again.
Our data standards applies consistent naming conventions across all channels and assets.
TRULY DATA-LED journey
Streamlined marketing efforts
true view of marketng performance
